Okay, so one thing is very clear: keeping 4C hair moisturised can feel like a constant thing. Your curls might be soft one second, then super dry the next. The cool thing is, you don't need expensive stuff to get your hair healthy and hydrated. Some of the best stuff is actually at your local beauty store, and it's cheap!
4C hair texture is coily and pretty versatile, but it tends to dry out and shrink easily. That's why the right moisturizer is super important. You don't just want to put stuff on your hair; you want to give it the moisture it needs, keep that moisture in, and help your curls look good until you wash them again.
I have gathered some popular products that people with 4C hair love. There are creams, leave-ins, and light lotions that soak right into your hair. They're all easy to find, won't break the bank, and will keep your curls soft and defined, and you can find all that under $20.